Customer Success Manager
Customer support and sales; developed support articles and automated communication using Intercom and HubSpot.
Curriculum vitae / 2026
Lasse Wingreen.
Product Owner · AI-assisted development · SaaS
Experience, in context
From customer needs
to product specifications.
Based in Aarhus, Denmark
Download CVProduct specifications · AI workflows · AccessibilityEnglish CV / 2-page PDF
Lasse Wingreen
Product Owner · AI-assisted development · SaaS
Aarhus, Denmark · lasse@wingreen.dk · +45 28 57 81 89
Profile
I'm a Product Owner whose experience includes close to nine years at iPaper, progressing from customer support through implementation to product ownership. I turn complex needs into practical specifications and work closely with developers. My product work spans checkout, product views and accessibility across Flipbook and Horizon. I also work hands-on with Claude and ChatGPT: creating reusable skills for consistent writing and building websites and a shopping-list app. I bring a background in SaaS and digital design, with a lasting interest in making technology useful to people.
Experience
iPaper
B2B SaaS · Aarhus
Product Owner
Sep 2023 – 2026
- Specified the full project to improve the e-commerce checkout experience and product view, working through requirements with developers.
- Worked on a full accessibility suite for Flipbook and specified an accessibility suite for Horizon.
- Specified Horizon's energy-rating system and numerous other product issues as the new product developed.
- Worked closely with developers throughout specification and clarification, and participated in regular Scrum ceremonies.
Senior Implementation Specialist
Jan 2022 – Sep 2023
- Helped new and existing customers set up iPaper, including automation, Google Analytics and Google Tag Manager.
- Worked with customers on technical configuration and how the product fitted into their wider marketing setup.
Implementation Specialist
Jan 2020 – Jan 2022
- Implemented iPaper's SaaS products in new and existing customers' marketing setups.
- Enabled and customised automation; advised on data sources, including Google Merchant feeds, analytics and tag management.
Support Specialist
Nov 2017 – Jan 2020
- Provided customer support with a focus on helping people use the product effectively and get value from it.
Earlier experience
Web / SEO Manager
Worked with WordPress landing pages, technical SEO, HubSpot, Google Tag Manager and analytics reporting.
IT Supporter
Supported customers, helped integrate booking functionality into their websites, tested new features and produced guides and training materials.
Earlier technical and creative work
NemID support at CGI in two periods alongside my studies; internet support at TDC; iOS development at Playnation; game audio and implementation at Logic Artists; audio production at M2Film and AudioNation.
Education
MSc / cand.it. in Digital Design
Audio Design · Aarhus University
2010 – 2012BSc in Medialogy
Aalborg University
2007 – 2010Capabilities & languages
Product work
Product specifications, user stories, requirements clarification, developer collaboration, Scrum, accessibility specification.
AI-assisted development and workflows
Claude and ChatGPT; reusable Claude skills for tone-of-voice writing, website development and a shopping-list app built with Claude.
SaaS implementation
Automation, data feeds, Google Analytics, Google Tag Manager, customer onboarding and technical support.
Tools and technical background
Jira, Asana, Intercom, HubSpot; working knowledge of HTML, CSS and JavaScript.
Danish and English: fluent, written and spoken.
Beyond work
Music has been a constant alongside my work. My background includes singing, guitar, recording and performing, including with Flow & Green. I enjoy understanding how things work and helping other people get the most out of them.
A conversation is a good start.
lasse@wingreen.dk · +45 28 57 81 89